CLIPLESS? DON’T
WORRY.
By Beth Ann Erickson
When you start querying
magazines, you’ll need clips. First… in case you don’t
know what a clip is, here’s the definition: A clip is a
copy of an article or sales letter you’ve
written.
So, how do you acquire clips? It’s a catch 22
situation, isn’t it? You want the writing jobs, but
without clips or a portfolio, it’s kinda tough to break
into print.
So do what I did. I published my own newsletter.
I purchased a good desktop publishing program (one with
lots of wizards) and sent them (along with a short sales
letter) to all the companies I wanted to work for. On my
first mailing, I landed a two-page fund raising letter –
and they didn’t ask to see any clips. I didn’t charge
them much – only $400 – but I was on my way.
I still mail that newsletter four times a year.
And now that I have a ton of clips/sales
letters/articles/you name it under my belt guess what?
Nobody asks to see my clips. And it’s because they really
like my newsletter.
Your newsletter not only
showcases your writing talent, it also establishes you as
an expert in your field. So learn everything you can
about your craft, then share the knowledge with your
prospective clients. Put out a great newsletter and word
will spread.
Today, decide if a newsletter will work
for you. Think about the subject matter you’d like to cover.
Then think about a few article ideas – maybe you can even
send those articles to other
publications….
DON’T HAVE TIME FOR
A NEWSLETTER?
Otherwise known as… Still clipless? Don’t Worry…
Part Two
How can you land writing jobs when you don’t
have a portfolio and don’t have time to publish a fancy
newsletter?
Here’s another technique I used to get piles of
clips:
I approached my local newspaper and offered to
be a stringer. The pay isn’t very good, but it gave me a
BIG supply of clips, lots of writing experience, and I
made valuable contacts in my community.
So, what’s a stringer? A stringer (at least in
my community) is simply a freelance writer for a
newspaper. I covered local city council and school board
meetings and wrote a 500 – 750 word article for each
one.
After I began covering these meetings for the
local paper, I was able to raise my wages by approaching
the local radio station’s news director and asking if
he’d like me to cover the meeting for him. Because news
directors are usually VERY busy, they were usually happy
to take me up on my offer.
By the time I “retired” from covering these
types of meetings, I was making between $50 and $75 per
meeting. Not bad for an evenings work.
Another benefit of being a stringer is that I
was able to learn how to condense a LOT of information
into a short article. I also met my communities “movers
and shakers.” It taught me how to manage my time, and
every now and then I got to write feature
article.
Having some of my articles “picked up” by the
Associated Press News Service was another feather in my
cap and a great addition to my resume.
So if you need lots of clips, lots of
experience, and have time to write for your local paper,
try being a stringer. You may like it.
~~~
Beth Ann Erickson is Queen Bee of Filbert Publishing
and the only writing ezine that'll make your writing sparkle,
help you write killer queries, and get you on the road to
publication fast. Better yet, you'll receive the e-booklet
"Power Queries" when you sign up for your free subscription.
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